Malaysia Airlines is going to adopt Amadeus Customer Experience Management, which is fully integrated with the Amadeus Altéa Passenger Service System will be a solution that help the airlines to understand the customers intimately and to deliver the highly customized offers across the world at all the touch points.
Captain Izham Ismail, Chief Executive Officer and Group Managing Director, Malaysia Airlines Berhad said that Malaysia Airlines has always taken pride in delivering outstanding, warm hospitality, and they see an chance to do so with an even greater level of personalization.
Here the technology offers them with an ability to truly delight our customers, to know them better than ever before, and be able to propose to them the right offers at the right time through the right touch-point, all along their journey.
This will be an important differentiating factor for Malaysia Airlines, and why they are excited to adopt Amadeus Customer Experience Management.
